Marty Man Smith Joins Pia Representing Sega Product

SEGA Amusements International and Play It Amusements (PIA) are pleased to announce and welcome Marty Man Smith as USA Sales Manager working from Play It Amusements and selling SEGA product throughout North America and Canada. Marty will be working alongside Carlos Laguardia and Vince Moreno, who are also responsible for managing customer accounts and developing new business opportunities in the territory.

Marty is well-known in the amusements industry with over 30 years of experience in sales. Marty aims to bring his wealth of knowledge and expertise to SEGA. Having spent most of his career in the family entertainment industry, Marty has also held senior positions managing centers, game design, and international sales, making him an ideal candidate for this challenging job. 

Commenting on Marty’s appointment Paul Williams, CEO of SEGA Amusements International says “I have known Marty for a number of years. He has a proven track record for building long-term customer relationships. Combined with a great personality and winning attitude, Marty will perfectly complement our existing sales team, to not only deliver, but exceed the needs of our customers.” 

SEGA has had a fantastic start to the year with blockbuster products such as Mario & Sonic at the Rio 2016 Olympic Games™ ARCADE EDITION and Luigi's Mansion Arcade in the video category. While redemption games such asSonic Dash Extreme and Sonic Blast Ball were timely releases to coincide with the 25th anniversary of SEGA’s famous mascot Sonic the Hedgehog. Along with a strong back-catalogue of games and so much more in the pipe line for the near future, SEGA sees this appointment as a way to bolster its USA sales team and dedication to delivering excellent customer service to its US customers base. 

Hiram Gonzalez, CEO at Play It Amusements, commented “Marty is an extremely well-known and respected professional in our industry. He will be a great asset to the team and further enhance the sale of SEGA’s product.” 

When asked about his appointment Marty commented “I am very excited to join the team. SEGA has a great heritage and a fantastic global reputation for customer service and brining innovation to the marketplace. I can’t wait to meet clients and discuss a collaborative, successful future.” 

“From all of us at SEGA Amusements International and Play It Amusements we would like to give Marty a warm welcome” concluded Paul and Hiram. 

Marty can be contacted on +1 662 812 3082 or email on 

For further information and to learn about SEGA’s latest games contact us on +1 (847) 364-9787 or +44 (0)208 391 8090 or email us on